GAUSS Data Analytics Blog
Overview
I managed and wrote for the GAUSS Data Analytics Blog, a hub for tutorials, applied use cases, product announcements, and technical education.
The blog played a dual role: it helped users learn GAUSS and it supported product marketing by introducing new capabilities through practical examples. I translated advanced modeling topics into accessible guides that supported customer success, reduced support demand, and highlighted product strengths.
Key Contributions
- Authored 40+ tutorials and applied guides.
- Managed the blog calendar and content strategy.
- Created product-focused posts that supported new feature adoption and launch communication.
- Distributed content through email campaigns and social media.
- Used the blog as both an education channel and GTM support channel.
- Authored instructional blog content that doubled site engagement.
Representative Topics
- Time series forecasting
- Unit root and cointegration testing
- Structural VAR models
- Markov-switching models
- Data analysis workflows
- New GAUSS features and add-on products
- Applied econometrics tutorials
Related Projects
- Product Development, Launch, and GTM Education
- Building and Teaching Advanced Time-Series Tools in GAUSS
- AI Learning and Workflow Enablement
- GAUSS Online Documentation Hub
Skills Demonstrated
- Technical content strategy
- Product education
- GTM content support
- Applied analytics education
- Tutorial writing
- Content calendar management
- Customer enablement